About Us
A small business serving small businesses
Spotlight AI Marketing was created to help small businesses get the recognition they deserve. As a small business owner myself, I know how hard it is to stand out online. That’s why I offer expert-backed strategies and smart automation to boost visibility and drive real results. Based in Moscow, ID, we work with businesses locally and across the country to help them grow—without adding more to their plate.
I, Caitlyn Stark, am the owner and operator of Spotlight AI Marketing. When I'm not working on this business I'm busy raising my 4 boys on our beautiful 3.5 acres in rural Idaho. My husband divides his time as a general contractor and working on our homestead. The desire for more family time and adventure lead me to start this amazing journey.
Frequently Asked Questions
Answers to common questions about Spotlight AI Marketing and our services.
What exactly does your agency do?
We help small businesses increase their online visibility and attract more customers through AI-powered automation, local SEO, and reputation management. Our services include Google review automation, AI chatbots, website design, SEO, CRM setup, and marketing automation like missed call text-backs and email/SMS campaigns.
How can AI chatbots and voice agents help my business?
AI chatbots and voice agents handle customer inquiries 24/7, answer FAQs, capture leads, and even book appointments—saving you time and ensuring you never miss a potential customer. They can also qualify leads before handing them off to a real person, helping you focus on high-value prospects.
Do I need ongoing SEO, or is a one-time setup enough?
SEO is an ongoing process. While we optimize your business listings and website for search engines, regular updates, fresh content, and engagement (like Google My Business posts) help maintain and improve rankings. We offer different service tiers, so you can choose between a one-time setup or ongoing SEO management.
What’s included in your website design services?
We create professional, mobile-friendly websites designed to convert visitors into customers. This includes hosting, SEO optimization, AI chatbot integration, and essential automation to streamline your customer interactions. If you already have a website, we can optimize it for better performance and lead generation.
Do you offer one-time services or ongoing packages?
We offer both! Whether you need a one-time consultation, website design or long-term support, Spotlight AI Marketing provides flexible packages tailored to your business needs.
How do I get started with Spotlight's marketing services?
Getting started is easy! Simply contact us via email or phone, or click the “Request a Consultation Now!” button on our website to book your free consultation.
